MBA Strategic marketing and communication
Présentation de la formation
Présentation de la formation
This program provides a comprehensive understanding of contemporary marketing strategies and communication practices, preparing students for a wide range of career opportunities in a fast-paced and constantly evolving professional landscape.
Niveaux d’entrée
BAC+3, BAC+4
Campus de rattachement
ECS - European Communication School Paris (75) 59 Boulevard Exelmans, 75016 Paris, France
Débouchés de la formation
Débouchés professionnels :
The MBA Strategic marketing and communication allow you to work as a Communication manager, Digital project manager, Community manager, Brand content manager or a Social media manager.
Validation de la formation
In order to validate your diploma, you must cumulatively validate the skill blocks that make up the certification as specified on the RNCP sheet.
Niveau de sortie :
BAC+5
N° titre RNCP :
Formes d’enseignement
Modalités d’enseignement
Formation dispensée en Présentiel
Programme
Year 1: Acquire full competences of digital communication and project management.
Year 2: Deepen business marketing, communication and digital competencies for professional readiness.
- Orientation seminar
- Disruptive Factors and Innovation
- Digital Complementarities
- Transformation and Change
- Digital Transformation and Innovation
- Supporting Change
- Building and Managing a Brand Over Time
- Advertising Creation
- Sector-Specific and Sensory Advertising
- Supporting Creative Development
- Generating Original and Innovative Ideas
- Media Planning
- Dissertation or Capstone project
Niveaux d’entrée et conditions d’accès
BAC+3
Eligible Applicants : Candidates with a completed Bachelor's degree and a strong interest in marketing and communication. Admission Requirements: Application Review : Selection based on the candidate's application file. Interview : A 30-minute remote admission interview. Language Level : Proficiency in English equivalent to an IELTS 6.0 score.
BAC+4
Eligible Applicants : Candidates with a completed Bachelor's degree and a strong interest in marketing and communication. Admission Requirements: Application Review : Selection based on the candidate's application file. Interview : A 30-minute remote admission interview. Language Level : Proficiency in English equivalent to an IELTS 6.0 score.
Stages
Mandatory internship
Processus d’admission
Sélectionner un niveau d’entrée
BAC+3
Inscription :
Inscription en cours et possible jusqu'à la date de rentrée
Rentrée :
Septembre 2026
Frais de dossier :
60€
Déroulement de l’admission
The admission processis in 4 steps: Apply online on the MediaSchool portal (response ~24h). Take a 3h creative test + interview on-site (laptop required, €60 fee, deductible). Get results by email within 48h. If admitted, complete enrollment online
BAC+4
Inscription :
Inscription en cours et possible jusqu'à la date de rentrée
Rentrée :
Septembre 2026
Déroulement de l’admission
The admission processis in 4 steps: Apply online on the MediaSchool portal (response ~24h). Take a 3h creative test + interview on-site (laptop required, €60 fee, deductible). Get results by email within 48h. If admitted, complete enrollment online
Frais de scolarité
Full time programme €16,000.00 for the 2 years
Anne-Sophie BES-FERRON
Directrice
